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Writer's pictureRodrigo Conilho

Syngenta will present new innovative technologies for farmers at the 35th Coopavel Rural Show


Unprecedented crop protection technologies, strategic partnerships and digital platforms are some of the innovations that Syngenta AgriProtection, a global leader in agricultural technology development, will showcase at the 35th Rural Coopavel Show, September 6-10 Location February, in Cascaville (PR).


The company will take this opportunity to showcase innovative technologies developed to support manufacturers in the daily challenges of the field. According to Aimar Pedrini, Director of Technology Market Development at Syngenta, the company is committed to delivering innovations that simplify the daily lives of farmers and enable greater productivity for all involved through transformative technologies.


"One of Syngenta's main goals is to help growers grow more crops on the same land in a more sustainable way with less input. The Rural Coopavel Show is a showcase of our technologies that help growers from sowing to harvesting It’s a great opportunity for us. It’s also important for us to show how we’re trying to build an increasingly innovative and sustainable agriculture.”


These innovative products will be showcased at the Innovation Centre, an area located within the company's booth where new technologies to combat pests and diseases will be showcased through an immersive experience of Syngenta's product portfolio. "The Innovation Center gives farmers the opportunity to learn about the benefits of new formulations and better understand the principles behind these technologies, which have the potential to change the way pests and diseases are managed in the field," Pedrini emphasized.


Syngenta has demonstrated for the first time PLINAZOLIN technology, a unique molecule that will transform pest management in Brazil. With unrivaled control, PLINAZOLIN® technology will provide a new level of control for more than 40 crops and is the basis for a revolutionary line of high performance insecticidal products.


The company will also present at the Rural Show the MIRAVIS® range of products, a new biocide technology with the unprecedented active ingredient ADEPIDYN® technology. The product offers broad activity and unrivaled performance against more than 30 major crop diseases.


At the stand, visitors will also be able to check out news from Acessa Agro, Syngenta's benefits platform that aims to support rural producers, sales representatives and consultants throughout Brazil, in addition to innovations in digital transformation in the field with Syngenta Digital and the Cropwise platform. These are technologies that allow the management of the operation and end-to-end monitoring of the crop, generating maps, graphs and analyzes based on monitoring information.


Finally, Syngenta will promote Estúdio Mais Agro with exclusive content broadcast directly on YouTube. Luisa Nogueira, presenter of the Play no Agro program, will lead the dialogue. She will receive special guests to discuss matters relevant to the daily life of the farmer.

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